Users will soon have a updated setting that allows them to lessen the quantity of AI-made media appearing in their streams. This move comes as the platform announced that it now features over 1 bn AI-generated clips.
Trial and Implementation
The new functionality is undergoing trials over the coming weeks before a widespread launch. This shift coincides with a rise in AI content, fueled by new AI video creators.
AI Proliferation Online
Recent reports that almost 10% of the fastest-growing channels on a competing service exclusively feature clips produced artificially. A significant portion of this output is deemed “AI slop”, a phrase for inferior, bulk-generated content that is often nonsensical or dreamlike.
“We know from our community that many people like content produced via AI tools, ranging from digital art to science explainers, and we aim to offer the community the power to adjust the amount of that, depending on their own likes,” commented a platform representative.
Volume and Proportions
The platform announced that there are currently 1.3bn videos on its network identified as made with AI. Collectively, over 100 m videos are submitted to the service every day, making AI-generated material a relatively small percentage of its total content library.
Customizing Your Feed
Viewers will be capable of decrease or raise the amount of AI content they see by accessing the “manage topic” option in the platform and picking “AI-generated content”. Other topics that currently be controlled under the filter cover current affairs, clothing, beauty, and movement.
Content Labeling and Policies
Its policies mandate content makers to label convincing artificially created content, and it forbids harmful AI impersonations of public figures or critical incidents. Any believable AI-generated clip that is not labeled can be removed under its community policies.
Furthermore, the service will henceforth add an AI-generated tag to content made using its proprietary AI systems, or flagged by an collaborative effort for identifying artificial media. This measure is intended to help prevent users from attempting to circumvent the labeling process.
Educational Initiatives
TikTok is additionally introducing a two million dollar AI literacy fund for experts and organizations to produce educational content about ethical AI use. This program will support non-profit groups specializing in teaching coding and technology.
Content Safety Approach
TikTok has justified its moderation strategy, following debate over intentions to make redundant a large number of safety staff in the UK. TikTok is set to reduce 439 jobs in its user protection department in the UK capital, with labor groups and online safety experts voicing alarm that humans are being replaced by automated systems.
A trust and safety lead stated that human moderation would still have a role, but automated tools can safeguard staff by removing the most harmful content ahead of it is viewed by staff. The platform reported a 76% decrease in explicit and harmful content reviewed by content reviewers over the last 12 months due to the use of its AI tools.
It is vital to combine staff and AI to keep the platform safe,” the official commented. “We’ll have people as involved in the system, but we also think it’s very important to limit contact with dangerous material as rapidly, which is where a extensive automated help is making a difference process content quickly.”
